Superior Productions is launching a new opportunity to market show cattle through the industry’s leader in merchandising livestock via video. This method will significantly shorten and simplify the selling process for producers who currently call back all prospective buyers interested in a particular lot selling rather than having a traditional auction via an auctioneer. Like all of Superior’s auctions, the cattle will be videotaped and displayed online prior to sale day. The selling process will be much more efficient by utilizing Superior’s phone banks for live bidding. Instead of the producers calling back each buyer individually for the lot selling, we will now be able to have the buyer call in to Superior’s bid line and talk to a perfessional/Rep when the lot is selling. Superior will provide the phone bank and an auction savvy staff to handle the bidding process.

 

Below is what will be included with the marketing initiative and a pricing structure:

For pricing information, contact Jason Barber.